Why a Primal Ice Costs More. Quality Matters

Most ice baths look identical online. They aren't. Here are the five hidden differences that determine how long your ice bath lasts and how well it performs.

Difference #1

Functional First Design

Most ice baths are designed to optimise for aesthetics at the lowest possible manufacturing cost. Lower grade, untreated wood (not suitable for outdoors). Thin stainless steel which rusts overtime. And inadequate insulation (which means the chiller has to work harder).

Every Primal Ice is built from full length, 100% Canadian timber, 316 stainless steel, and optimal insulation between the cedar and stainless steel.

Why does this matter?

Our tub not only looks great but is designed to handle the harshest outdoor conditions. Proper stainless steel thickness and insulation means the chiller will cost less to run, and have a superior lifespan.

Difference #2

Chiller Capacity

Not all chillers are the same, even though the horse power is. Most people simply look at the horse power to determine a chillers capacity. Brands know this, so whilst HP may be comparable, core components, input power and cooling capacity differ.

Pound for pound we sell the most efficient and powerful chillers. You can choose form 0.3, 1hp, or 2hp. For all our chillers input power and cooling capacity is 25-50% higher than any other comparable chiller.

READ THE FINE PRINT

Don't just look for HP, this is just a starting point. Most brands try get away with low grade core components (under the shell) and under powered cooling capacity which costs more to run and doesn't reach the lowest temp in summer.

Difference #3

Ongoing Product Development

We have spent 4 years using our products and putting them to the test daily. This level of use and hands on experience has allowed us to constantly refine the details you'd otherwise miss.

Other companies are chasing a trend. You can't copy the details of a design by simply looking at whats pictured online, you can get 80% of the way there, maybe, but what really sets us apart is our high standards for the perfect product - because we use the equipment ourselves.

To give an example

For a chiller to produce ice, we found that positioning inlet and outlet at a 90 degree angle produced ice more reliably. We also added internal pre stage filtration on the inlet/outlet for better chiller protection.

Difference #4

15 Point Quality Check

Before any Primal Ice leaves our warehouse, it's and put through 15 quality assurance tests.

Every tub undergoes a water test where its filled to the brim with water fully connected to spot any leaks before they become the customer problem to deal with.

Every chiller runs for 24hrs and is checked for filtration rate, speed of cooling / heating and wifi control.

BUY WITH CONFIDENCE

You're investing thousands into an ice bath. The last thing you want is to discover a manufacturing defects halfway through installation.

Difference #5

Local Repair & Support

From product design to quality assurance we leave no stone unturned when it comes to ensuring when you buy from us you get the most functional and reliable equipment we can produce.

Our tubs will last a lifetime with minimal or no effort, the chillers however need to be maintained. Things like changing the filter at the correct time make a difference - we send out detailed instructions, but things happen and when they do wether it's our fault or not we have you covered.

Our Commitment

Once you buy from us, we treat the ongoing reliability of your equipment as our responsibility. We have repair workshops in California, and a nation-wide network of contractors, so wether you're inside or outside of warranty - we are here to support you.

Normally we are 20-50% more expensive

Currently we are running our annual Footy Finals Sale, which means you can get our ice baths at our lowest price for the year.

When you're buying an ice bath you don't want to go for the cheapest option, you want the best value. As outlined above there's a lot that goes into the manufacturing of this equipment, and choosing the wrong option can cost you in the short term with inferior performance and higher running costs, and even more in the long term if/when the equipment fails you.

See the Primal Ice range
Voices of Primal people

Unfiltered experiences
from people who chose performance,
quality, and consistency.

-Kenny | New York

Premium Barrel ICE

at $6,650
-Dru | Miami

Barrel With Chiller

at $1,260
-Todd | Virgina

Primal Ice Bath

at $6,650
-Marcie | Washington

Primal Ice Bath

at $6,650
-Shane | Tennessee

Primal Ice Bath

at $6,650
-Crypto Hulk | Nashville

Primal Tub + ICE Chiller

at $3,840
-Shane | Texas

Primal Tub With Ice Bath Chiller

at $1,260
-Faber | Virginia

Barrel With Chiller

at $1,260
-Kelly | AUS

Primal Tub With Ice Bath Chiller

at $1,260
-Jack | California

Primal Ice Bath

at $6,650
-Whitney | Nevada

Primal Tub With Ice Bath Chiller

at $1,260
-Alfie | Bondi

Primal Ice Bath

at $6,650
-Penny | AUS

Primal Ice Bath

at $6,650
-Kenny | New York

Premium Barrel ICE

at $6,650
-Dru | Miami

Barrel With Chiller

at $1,260
-Todd | Virgina

Primal Ice Bath

at $6,650
-Marcie | Washington

Primal Ice Bath

at $6,650
-Shane | Tennessee

Primal Ice Bath

at $6,650
-Crypto Hulk | Nashville

Primal Tub + ICE Chiller

at $3,840
-Shane | Texas

Primal Tub With Ice Bath Chiller

at $1,260
-Faber | Virginia

Barrel With Chiller

at $1,260
-Kelly | AUS

Primal Tub With Ice Bath Chiller

at $1,260
-Jack | California

Primal Ice Bath

at $6,650
-Whitney | Nevada

Primal Tub With Ice Bath Chiller

at $1,260
-Alfie | Bondi

Primal Ice Bath

at $6,650
-Penny | AUS

Primal Ice Bath

at $6,650
-Kenny | New York

Premium Barrel ICE

at $6,650
-Dru | Miami

Barrel With Chiller

at $1,260
-Todd | Virgina

Primal Ice Bath

at $6,650
-Marcie | Washington

Primal Ice Bath

at $6,650
-Shane | Tennessee

Primal Ice Bath

at $6,650
-Crypto Hulk | Nashville

Primal Tub + ICE Chiller

at $3,840
-Shane | Texas

Primal Tub With Ice Bath Chiller

at $1,260
-Faber | Virginia

Barrel With Chiller

at $1,260
-Kelly | AUS

Primal Tub With Ice Bath Chiller

at $1,260
-Jack | California

Primal Ice Bath

at $6,650
-Whitney | Nevada

Primal Tub With Ice Bath Chiller

at $1,260
-Alfie | Bondi

Primal Ice Bath

at $6,650
-Penny | AUS

Primal Ice Bath

at $6,650

Get the best value ice bath.

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